Crista Cloutier

Crista Cloutier is the founder of The Working Artist, an online business school for visual artists of all media.1 She has established herself as a prominent figure in the contemporary art world, with her work reaching artists in over 50 different countries.1

Career Background

Crista's journey in the art world began after she graduated from university with a degree in fine art photography. Initially facing financial challenges, she started working at a nationally-known fine art print studio.1 Through determination and hard work, she quickly rose through the ranks, eventually becoming the director of the company. During her time in the art industry, Crista sold over $10 million in art and placed works in many major American institutions.1

The Working Artist

After years in the art business, Crista decided to pursue her own creative path. This led her to create The Working Artist, a workshop designed to share her extensive knowledge of the art business with other artists.1 The Working Artist has since evolved into a comprehensive online masterclass that provides:

• Video-based learning with lifetime access
• Insider knowledge from Crista's experience in the art world
• Ongoing personal support from Crista herself2

Recognition and Influence

Crista Cloutier has been honored by LinkedIn as an "Influencer in the Contemporary Art World".2 Her expertise and guidance have helped thousands of visual artists and photographers develop thriving careers.2

Approach and Philosophy

Crista emphasizes the importance of:

1. Developing one's craft and voice through consistent work
2. Understanding art history and the context of one's work
3. Treating art as a business and thinking like an entrepreneur
4. Presenting oneself professionally and finding one's brand3

She encourages artists to be proactive in their careers, stating, "Don't wait for the world to discover you. Show it who you are."3

Through The Working Artist Masterclass and her ongoing support, Crista Cloutier continues to empower artists worldwide, helping them navigate the complexities of the art business and build successful careers.