Erik Schneider

Erik Schneider is a prominent entrepreneur and the Founder & Direct Rapport at Twos Group, a consultancy based in Brooklyn, New York. He established Twos Group in June 2017, focusing on brand partnerships, experiential marketing, and cultural strategy. The firm connects various stakeholders, including brands, agencies, and creatives, to create impactful marketing campaigns across diverse sectors such as music and events.1

Professional Background

• Twos Group (2017 - Present): Schneider leads initiatives that bridge gaps in commerce and culture, working with notable clients like the Okeechobee Music & Arts Festival and Major League Boxing Association.1
• Major League Boxing Association (2023 - Present): He currently serves as Vice President of North American Sponsorships, aiming to reshape the sport's culture.1
• Bastard Jazz (2011 - 2019): Schneider held a partner role focusing on strategy and marketing during his tenure.1

Skills and Expertise

Schneider is recognized for his abilities in:

• Partnership Development: Crafting strategic alliances across industries.
• Marketing Strategy: Implementing innovative marketing campaigns that resonate with audiences.
• Event Marketing: Creating engaging experiences that enhance brand visibility.12

With over 25 years of experience in the marketing sector, Schneider has built a robust network and has been instrumental in driving successful campaigns for various high-profile clients.1