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    Erik Andersen

    Voice of Customer and Market Research Professional

    Erik Andersen is an accomplished senior marketing research executive with expertise in research design, sales, business management, and strategic/creative thinking.

    He is passionate about helping insight managers, marketers, and business leaders to better understand customer needs and improve product experiences for desirable business outcomes.

    Erik's specialties include Customer Experience Management.

    He holds a Master of Science in Sociology from Iowa State University and a Bachelor of Arts in Sociology and Politics from Luther College.

    Erik has held key positions in various organizations including Qualtrics, GfK Custom Research, LLC, Carlson Marketing Group, Ecolab, and Thrivent Financial.

    His roles have ranged from Subject Matter Expert-Principal Research Consultant to Senior Vice President, reflecting a wealth of experience in market research and customer experience.

    Erik Andersen's career is marked by a commitment to driving insightful and customer-centric strategies for businesses.

    Erik Andersen
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    Location

    Greater Minneapolis-St. Paul Area