Eric Snow

Eric Snow is an accomplished corporate communications and marketing executive with a wealth of global experience. His expertise spans various areas such as brand reputation, thought leadership, crisis communications, content strategy, and digital engagement. Over the years, Eric has led teams in large enterprises and startups, helping them position their corporate and product brands effectively in evolving markets and excel in thought leadership.

Eric is recognized as an evangelist for the synergistic use of paid, owned, and earned media, including social media, to enhance awareness and drive demand. He strongly advocates for creating shared value in the corporate context.

With subject matter expertise in areas like Internet of Things (#IoT), enterprise technology, energy, transportation, and health care, Eric Snow excels in strategic communications, thought leadership, brand reputation management, marketing strategy, crisis communications, public relations, analyst relations, public affairs, social media, content marketing, influencer relations, and digital marketing.

In terms of education, Eric pursued Digital Marketing Strategies and received a certificate from the Kellogg School of Management at Northwestern University. He also completed an MBA in Entrepreneurship at Babson F.W. Olin Graduate School of Business and holds a BA in History and Political Science from James Madison University.

Eric Snow has held key positions in various reputable organizations, serving as the Head of Brand Experience at PTC, General Manager at Blanc & Otus (a Hill & Knowlton Company), Director of Corporate Communications at CA Technologies, Director of Corporate Marketing at Firepond, Director of Corporate Communications at Convergent Networks, Vice President at The Portico Group, Group Manager at Weber Shandwick (The Weber Group), and Managing Supervisor at Fleishman-Hillard.