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Eric Choi
Mission Driven Marketing Leader | CMO/SVP of Marketing | Identity Verification & Fraud Detection | Storyteller | Growth Marketing | Scale Builder | Multiple Exits
Eric Choi is the Chief Marketing Officer (CMO) at Mesh, a company focused on making business identity easy, trusted, and portable for everyday businesses.12 With over 20 years of experience in marketing and strategy for fast-growth companies, Eric is a results-oriented marketing leader with deep business acumen.1
Professional Background
Eric's expertise lies in several key areas:
- B2B and SaaS marketing
- Cybersecurity
- Fraud and identity solutions
- Storytelling and growth marketing
- Scale building
He has a track record of multiple successful exits in his career.1
Current Role and Responsibilities
As CMO at Mesh, Eric is responsible for:
- Developing and executing go-to-market strategies
- Overseeing brand and product marketing initiatives
- Driving demand and amplifying scale
- Aligning marketing efforts with business outcomes and KPIs
Previous Experience
Before joining Mesh, Eric held several notable positions:
- Vice President of Integrated Marketing, North America at LexisNexis Risk Solutions
- General Manager and Vice President of Marketing at 1105 Media
- Vice President, Integrated Marketing, North America at Pipl
In these roles, he demonstrated his ability to lead marketing efforts across various departments, drive revenue growth, and integrate acquired companies into existing brand structures.1
Expertise and Focus
Eric specializes in:
- Financial services
- Fintech
- Risk management
- Payments
His customer base has included major companies such as Airbnb, Tripadvisor, Amazon, CapitalOne, Chase, Wells Fargo, Expedia, and Travelocity.1
Eric Choi's LinkedIn profile showcases his extensive experience and expertise in marketing leadership, particularly in the areas of fraud prevention, identity solutions, and business-to-business marketing for technology companies.