Emre Gülaydın

Emre Gülaydın is a seasoned professional in the field of digital marketing with expertise in various areas including SEM, SEO, paid social, retargeting, programmatic advertising, display advertising, affiliate marketing, and influencer marketing.

His skills also extend to online CRM, customer acquisition strategies, customer loyalty programs, data management, email marketing, web analytics, A/B testing, attribution modeling, conversion rate optimization, landing page optimization, mobile app marketing, mobile strategy, ASO, and user retention.

Emre's experience encompasses e-commerce, category management, competitive analysis, market research, omnichannel transformation, and P&L management.

He holds a Master's degree in Business Strategies and International Development from Université Côte d'Azur, and Bachelor's degrees in Economics from University of Paris I: Panthéon-Sorbonne and Galatasaray Üniversitesi.

Earlier in his career, Emre served as the Digital Marketing Lead at JobLeads, Digital Marketing & Omnichannel Guest Lecturer at Istanbul Technical University, Head of E-Commerce Marketing & CRM at Koton, E-Commerce Leader at Decathlon Turkey, and held various roles at iProspect specializing in performance marketing.