Emily McGrath

Emily McGrath is a senior professional in customer success and experience management, currently serving as the Director of Customer Experience (Digital Customer Success) at Drift.1 She has extensive experience in building and scaling teams across e-commerce and technology sectors, with a focus on optimizing customer experience through analytics.1

McGrath's career highlights include:

1. Customer Success roles at Drift (2019-present):

   • Director, Customer Experience (Digital Customer Success)
   • Customer Team Program Manager
   • Head of Support1

2. Previous positions:

   • VP Consumer Strategy & Category Management at M.Gemi
   • Director Planning & Analytics at M.Gemi
   • Various roles at Quidsi Inc., a subsidiary of Amazon1

3. Education:

   • MBA in Marketing and Operations Management from The Wharton School
   • Bachelor of Science in Engineering from the University of Pennsylvania1

McGrath is known for her analytical skills, adaptability, and expertise in areas such as data analytics, process improvement, strategic planning, and customer lifetime value management.1 Her approach involves leveraging data to enhance customer experience and product offerings, particularly in rapidly growing companies.1