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Elizabeth Krause
Senior Vice President and Chief Revenue Officer at IBM
Elizabeth Krause is a seasoned digital media professional with a strong background in developing and fostering digital consumer engagement and loyalty for global brands.
With experiences at companies like Jaguar, Oakley, and Volcom, Elizabeth excels in devising effective B2C strategies and implementing business-driving technologies.
Her expertise spans consumer experience, loyalty, CRM, social media, e-commerce, and brand building, making her a valuable asset for organizations looking to enhance their online presence and customer relations.
Elizabeth's educational background includes a Master's Degree in Predictive Analytics from Northwestern University, an MBA in Team-Organizational Theory from California Lutheran University, and a BA in English Literature from Tulane University.
Throughout her career, she has held key positions such as VP of Marketing & Digital NA at Pentland Brands, VP Digital at Speedo, and Chief Marketing Officer at JustFoodForDogs, showcasing her diverse skill set and leadership capabilities.