Elisabeth DuCharme

Elisabeth DuCharme is a seasoned marketing professional and creative director currently working at Lovestitch Clothing in the Greater Los Angeles Area. Her career at Lovestitch Clothing spans multiple roles, showcasing her versatility and growth within the company.1

Key Positions at Lovestitch Clothing

Director of Marketing + B2C & B2C eCommerce: Elisabeth has been serving in this role since September 2014. Her responsibilities include:

• Managing user experience, including site navigation, content development, and promotional campaigns
• Overseeing B2C & B2B eCommerce operations
• Developing and executing strategic business plans
• Generating and implementing sales and marketing initiatives
• Analyzing web analytics and communicating insights to team members and leadership
• Overseeing influencer marketing and social media marketing
• Optimizing shipping and warehouse procedures1

Photoshoot Director: Since April 2020, Elisabeth has also taken on the role of Photoshoot Director. In this capacity, she:

• Manages all aspects of photo production
• Sources and secures external creative teams
• Provides on-set direction
• Ensures strategic alignment of photography output
• Oversees model castings, studio approvals, and mood board creation1

Professional Background

Prior to her roles at Lovestitch Clothing, Elisabeth's experience includes:

• Freelance Marketing, Digital Content Development & eCommerce Consultant (2012-2014)
• Brand Ambassador for Hope Hummus (2012-2013)
• Production Artist and Account Executive at Juhll Agency (2007-2012)1

Elisabeth's diverse skill set encompasses strategic planning, eCommerce management, digital marketing, content creation, and creative direction. Her experience demonstrates a strong ability to blend creative vision with business acumen, making her a valuable asset in the fashion and eCommerce industries.1