Eline Straaten-van

Eline Straaten-van is a professional with expertise in retail management and urban development. She currently serves as an Account Manager Retaildeals at Retailagenda. In this role, she is responsible for managing retail deals and initiatives to improve the retail landscape in various cities.

Professional Background

Prior to her current position, Eline worked for Ons Retailland/Retailagenda from March 2017 to August 2019, where she held the position of Accountmanager Retaildeals for 2 years and 6 months.2 During this time, she was based in The Hague and surrounding areas.

Experience in Urban Development

Before joining Retailagenda, Eline van Straaten-Pronk worked as a policy advisor for the inner city at the Municipality of Arnhem.3 This background in urban planning and development likely contributes to her current work in retail management and city center revitalization.

Expertise and Responsibilities

As an Account Manager Retaildeals, Eline's responsibilities likely include:

• Managing and implementing retail deals in various cities
• Collaborating with local governments, retailers, and property owners
• Working on initiatives to improve the vitality of shopping areas and city centers
• Contributing to the goals of the national Retail Agenda, which aims to make the Dutch retail structure future-proof1

Speaking Engagements

Eline has been involved in speaking engagements related to her expertise. For instance, she was listed as a speaker for a conference on urban land readjustment, demonstrating her knowledge in urban development and retail strategies.4

Through her work, Eline Straaten-van plays a significant role in shaping the future of retail in Dutch cities, focusing on creating attractive, profitable, and vibrant shopping structures that benefit retailers, property owners, municipalities, and consumers alike.