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Eleanor Tan
Business Strategist, Brand & CX Director, Customer Obsessive, Passion for Digital Transformation, Aspiring Transdisciplinary Thinker
Eleanor Tan is a seasoned Business Strategist & Digital Marketer with more than 20 years of experience across various sectors including manufacturing, automotive, and education worldwide.
Her expertise lies in driving strategic business planning, marketing and sales management, and operational excellence with a strong emphasis on enhancing customer experience.
Eleanor has a passion for problem-solving and creating cohesive solutions, which she now applies to assisting businesses and brands in achieving success through transformations and brand revitalization.
She advocates for a nurturing leadership style that fosters results and values positive collaboration, drawing from her own experiences with industry mentors.
Specializing in business growth, brand strategy, demand generation, inbound and outbound marketing, and holistic customer journeys, Eleanor is well-equipped to drive organizational success.
With a Master's degree in Digital Management from Hyper Island and a background in global business and communication from reputable institutions like Harvard Business School and the University of South Australia, Eleanor is well-versed in the latest industry trends and practices.
Eleanor Tan's professional journey includes roles such as Chief Marketing Officer, General Manager, Director, and Marketing Vice President at organizations like FinTech Academy, MindChamps, and M2 Academy.
She has also held marketing positions at well-known companies such as Philips, Nippon Paint, and Sembcorp Industries Ltd, showcasing her diverse experience and adaptable skill set.
As the Co-Founder of MarketLight Education, Eleanor continues to contribute her expertise in business strategy and digital marketing to drive success for high-value entities.
For those interested in connecting with Eleanor Tan, she can be reached directly at eleanortansy@gmail.com, welcoming opportunities for collaboration and networking.