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Efrat Ben-Or

People, Culture, and Employer Branding Expert

Efrat Ben-Or is an experienced professional currently serving as the Head of Human Resources at BRIA AI, a position she has held since September 2021.1 With over 20 years of experience in human resources management and strategic marketing, Efrat brings a wealth of knowledge to her role.

Professional Background

Efrat's career spans various industries and roles, focusing on human resources, employer branding, and strategic marketing. Her expertise includes:

  • Branding and employer brand strategies
  • Recruitment marketing
  • Strategic business development
  • Organizational culture development
  • Team and project management

Career Highlights

BRIA AI:: As Head of Human Resources, Efrat is responsible for fostering growth and achieving results through an inside-out approach, emphasizing relationship-building.1

Previous Roles::

  • Recruitment Marketing & Employer Branding Specialist at Wix.com
  • Employer Branding and Marketing Manager at Epic Branding Ltd
  • Marketing, Employer Branding, and Business Development Expert (Freelance) in Singapore
  • International Marketing Manager at Tami Systemtenik
  • Various roles at HOT, including Marketing Department Manager and Deputy Vice-President of Content

Education

Efrat holds a Master of Science in Marketing from Newcastle University Business School and a Bachelor of Arts in Human Resources from Netanya Academic College.1

Skills and Approach

Efrat is known for her ability to:

  • Cultivate enduring connections within organizations
  • Champion organizational culture
  • Formulate impactful employer brand strategies
  • Manage multiple teams and projects simultaneously
  • Craft compelling communication narratives

Her unique value lies in her adeptness at fostering robust relationships across all levels of an organization, promoting cohesive collaboration, and recognizing the importance of exceptional individuals in driving business excellence.1

Recent Developments

In February 2024, Efrat shared exciting news about BRIA AI successfully closing a $24 million Series A funding round, indicating the company's growth and her involvement in its progress.2

Efrat Ben-Or
Efrat Ben-Or, photo 1
Efrat Ben-Or, photo 2
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Experience

Head Of Human Resources at BRIA AI (September 2021 - Present)
Recruitment Marketing & Employer Branding Specialist at Wix.com (February 2021 - September 2021), Employer Branding and Marketing Manager at Epic Branding ltd (2018 - February 2021), Marketing, Employer Branding and Business Development Expert at EBO-Freelance Singapore (2013 - 2018), International Marketing Manager at Tami Systemtenik (2011 - 2013)

Education

MSC in Marketing from Newcastle University Business School (2009 - 2011), BA in Human Resources from Netanya Academic College (1999 - 2002), Diploma in Social Media and Content Marketing Strategy from Digitalent (2018), Sourcing Experts from Digitalent (2019)

Location

Tel Aviv District, Israel