Suggestions
Doug Kern
SVP Commerce and Supply Chain at One Drop
Doug Kern is a seasoned professional with over 20 years of experience helping ecommerce, software, and mobile app companies thrive through strategic marketing initiatives. He has a deep understanding of lead generation, marketing automation, inbound marketing, campaign execution, and various other facets of marketing.
Throughout his career, Doug has held prominent roles in companies like One Drop, nFusion, TalentCare, Dachis Group, GXS, Inovis, BetweenMarkets, Newgistics, Mediaprise, CaritaSoft, and IBM Tivoli Software, covering a range of responsibilities from marketing to product management.
Doug's educational background includes an MBA in Marketing and a BA in History from The University of Texas at Austin.
With a track record of successful marketing strategies, Doug has been recognized as a Top 10 B2B Demand Gen Marketer in Austin. His expertise spans across various marketing applications such as Shopify, ReCharge, Localytics, Hubspot, Salesforce, Wordpress, Google Analytics, and Google Adwords.
In his roles, Doug has spearheaded global ecommerce and mobile app growth efforts, revamped marketing processes for software business units, repositioned struggling companies through strategic content testing, and managed marketing communications for multiple acquisitions.
Doug's approach is rooted in his diverse experiences from venture-backed startups, turnarounds, and global enterprise software vendors. He brings a wealth of knowledge in buyer-focused content creation, marketing automation platforms, demand generation programs, and customer engagement strategies.
His skill set includes but is not limited to product launches, buyer personas, media and analyst relations, videos, webinars, M&A communication programs, and building effective bookings models.
Doug Kern's commitment to driving customer connections, bookings, and revenue growth showcases his passion for delivering tangible results and fostering long-term business success.