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Dorian Regester
Marketing Technologist, Web Analytics Developer and Digital Optimization Architect
Professional Background
Dorian Regester is a seasoned entrepreneur with extensive experience in web analytics, digital optimization, and tag management. His career spans multiple industries, showcasing his versatility and dedication to advancing digital performance and business intelligence. Dorian has made significant strides in the analytics field, acquiring a robust set of skills that allows him to drive results and optimize operations in a multitude of verticals.
Currently, he serves as a Senior Digital Analytics Consultant at Web Analytics Central, where he is dedicated to helping organizations harness the power of data analytics to enhance their digital marketing strategies. His expertise in analytics enables businesses to leverage web data effectively, ensuring they can make informed decisions that lead to improved user experiences and increased engagement.
Previously, Dorian was the Owner of Memorable Vacation Stays, LLC, a testament to his entrepreneurial spirit and his ability to navigate the travel industry successfully. His leadership at this company highlights his strengths in managing operations, marketing, and customer acquisition, making it a noteworthy chapter in his career.
Dorian’s experience also includes a prestigious role as the Director of Interactive Marketing Channels Analytics & Reporting at Starwood Hotels & Resorts. Here, he played a crucial role in analyzing marketing channels, leading to optimized strategies that maximized guest engagement and satisfaction, ultimately driving revenue growth for the company. His analytical prowess was further honed during his tenure as the Senior Manager of Business Intelligence at World Wrestling Entertainment, where he utilized data analytics to guide strategic decision-making in a fast-paced entertainment environment.
Dorian’s career began with significant foundational roles, including a stint as a Business Analyst at Bank of America, where he developed his analytical skills in the finance sector. Additionally, he held the position of Director, Online Marketing & Web Strategy at Cavalier Telephone and Director of E-Marketing at Pets United LLC, both roles allowing him to hone his skills in digital marketing and strategic web management.
Starting his career as a Software Engineer at GSI Commerce (now known as Radial), Dorian cultivated a strong technical background, which proved crucial in understanding the intricacies of web analytics and optimization. This blend of technical and analytical proficiency makes him a well-rounded professional capable of addressing complex business challenges.
Education and Achievements
Dorian Regester earned a Bachelor of Science in Information Technology from La Salle University, where he laid the groundwork for his career in technology and analytics. His educational journey provided him with a strong foundation in IT principles, enabling him to excel in various digital and technical roles throughout his career.
His commitment to professional development is evident through his extensive certifications in various industry-leading analytics tools, including Adobe Analytics, Google Analytics, Tealium, and Ensighten. These certifications not only validate his skills but also reflect his ongoing dedication to staying abreast of the latest trends and technologies in the ever-evolving field of analytics.
Notable Achievements
- Certification in Adobe Analytics: This certification demonstrates Dorian's proficiency in using Adobe's analytics tools to help businesses understand user engagement and behavior on their digital platforms effectively.
- Certification in Google Analytics: As a Google-certified professional, Dorian brings critical insights into website performance, enabling organizations to make data-driven decisions that enhance online presence.
- Expertise in Tag Management: With robust experience in tag management systems such as Tealium and Ensighten, Dorian has enabled businesses to streamline their data collection processes, ensuring accurate tracking and reporting of user interactions across digital platforms.
- Leadership Roles across Various Industries: His diverse roles across notable companies, from hospitality to entertainment and telecommunications, showcase Dorian's ability to adapt and succeed in different environments while implementing effective digital strategies.
Overall, Dorian Regester is a distinguished professional whose expertise in digital analytics and marketing optimization has made a profound impact across various sectors. His entrepreneurial mindset, combined with a robust technical and analytical foundation, positions him as a highly sought-after consultant in the field of digital analytics.