Guilherme von Zuben

Guilherme von Zuben is a professional with a passion for helping companies unlock the full potential of their products and services through leveraging data.

With a focus on Digital Analytics, Marketing Technology, Experience Personalization, and Optimization Testing, Guilherme has accumulated 6 years of experience working with a diverse array of businesses, ranging from large e-commerce enterprises to telecommunications, financial, and aerospace companies.

He holds certifications as an Adobe Analytics, Google Analytics, and Tealium professional, showcasing his expertise in these crucial tools of the trade.

Guilherme pursued his education in Bachelor of Technology, specializing in System Development & Analysis at FIAP, and also studied Game Development at Faculdades Metropolitanas Unidas.

His professional journey includes roles such as Personalization & Digital Analytics Lead at Satair, Digital Tracking Manager at YouSee, Digital Analytics Specialist at CI&T, Web Analytics Developer at Jussi, Ad Tech Intern at Jussi, and Game Developer at Split Studio.