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Donald Marzetta
Living a Life
Donald Marzetta is a seasoned marketing leader with over 20 years of experience in various organizations, ranging from startups to large corporations like Apple, SAP, and CBS Interactive.
He specializes in web business models, online media, customer acquisition, web products, online advertising, digital imaging, telecommunications, and multimedia. His expertise spans across consumer, small business, developer, financial services, telecommunications, and enterprise markets.
Throughout his career, Donald has excelled in roles involving user acquisition, membership programs, product management, market research, pricing, business intelligence, PR, developer relations, and strategic alliances.
His educational background includes a BA in Marketing & Business Management from Antioch University San Francisco.
Noteworthy positions he has held include Senior Director, Global Advertising Programs at SAP, VP of Marketing, Business Technology Brands at CBS Interactive, Sr. Director of Corporate Marketing at iManage, Vice President, Corporate Marketing at Alphablox, and Senior Director of Demand Generation, Database Marketing at Macromedia.
Donald Marzetta's specialties encompass business launches, strategy development, marketing, online advertising, lead generation, branding, CRM, SFA, direct marketing, events, production, product management, and market research.
