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Don Shafer
Chief Evangelist at Towny
Don Shafer is the Founder and Chief Evangelist at Towny, a fintech company focused on providing marketing technology to local businesses. Established in March 2017, Towny aims to help small business owners enhance customer engagement through tools for text marketing, rewards, and customer acquisition.13
Professional Background
- Towny: As the Chief Evangelist, Shafer leads initiatives that empower local businesses to connect with customers effectively and increase sales through tailored marketing solutions.
- Quilo: He is also a Co-Founder and Chief Evangelist at Quilo, a company offering a digital platform for banks and credit unions to provide instant installment loans.14
- Kasasa: Prior to his current roles, Shafer co-founded Kasasa, where he spent 14 years helping community financial institutions enhance their product offerings and marketing strategies.12
Education
Shafer graduated from Texas A&M University with a Bachelor of Business Administration (BBA) in Marketing in 1976. His entrepreneurial spirit was evident early on, as he organized various events during his college years to raise funds for charity.1
Location
He is based in Austin, Texas, and has extensive experience in the fintech sector, particularly in community banking and local business support.15