Dianne Binford

Dianne Binford is a distinguished Personalized Customer-Centric Marketing Trailblazer with a visionary strategy and focus on profitable incremental revenue growth. Her expertise lies in program design, process management, multi-system integration, and analytical integrity.

Specializing in Personalized Email Marketing, Data-based Customer Optimization in Multi-Channel/Multi-Brand Environments, and translating strategy into action, Dianne Binford brings a wealth of experience and knowledge to the marketing industry.

Dianne has a Bachelor's degree from Baylor University and has furthered her education at Rice University. Her professional journey includes positions such as Owner at Insight Outcomes, LLC, VP Enterprise Customer Value at 1800Flowers.com, SVP Retail Markets at Harte Hanks, and VP Multi-Channel Marketing at Jones Apparel Group, Nine West Group, and US Shoe.

With a strong background in strategy development, program architecture, and metrics-focused approach, Dianne Binford is a seasoned professional who has made significant contributions to the field of marketing.