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Alicia Hicks, MBA
Marketing Expert and Owner Principal at Hicks Marketing
Alicia Hicks, MBA is the Owner Principal of Hicks Marketing, a company she founded in February 2007 and continues to lead in the Dallas-Fort Worth Metroplex area.1 With over 15 years of experience in marketing, Alicia specializes in providing integrated, multi-channel marketing services, including content marketing, social media, and email marketing.1
Professional Background
Before establishing Hicks Marketing, Alicia held several notable positions:
- Vice President of Marketing at Calloway's Nursery (June 2013 - November 2014)1
- General Sales Manager at The Walt Disney Company, specifically for ABC/Disney (January 1999 - January 2007)1
Education and Certifications
Alicia holds an MBA from Texas Christian University's M.J. Neeley School of Business and a degree in Mass Communication/Media from Loras College.1 She has also obtained several professional certifications, including:
- HubSpot Marketing Software Certified
- Inbound Certified
- HubSpot Sales Software Certified
- Content Marketing Certified
- Certified HubSpot Agency Partner
- ON24 Standard Training Certification1
Expertise and Services
At Hicks Marketing, Alicia offers custom marketing solutions to help businesses grow. Her areas of expertise include:
- Content marketing
- Social media marketing
- Email marketing
- Integrated, multi-channel marketing strategies1
Alicia's approach focuses on creating tailored marketing platforms that incorporate digital content to enhance sales and visibility for her clients.