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Diana Ark Chen
Founder & CEO, BUBLUV
Diana Ark Chen is the founder and CEO of BUBLUV, a company that produces a healthier version of bubble tea.25 As a brand marketer with diverse experience in brand management and new product development, Chen has applied her expertise to create an innovative beverage product.1
BUBLUV: A Healthier Bubble Tea Alternative
BUBLUV, launched in April 2022, is the first and only ready-to-drink boba tea that contains no added sugar, has 50 calories or less per serving, and uses no artificial ingredients.2 This product represents Chen's vision to offer a better-for-you alternative in the popular bubble tea market.
Professional Background
Chen's professional journey includes:
Education:: She attended The Wharton School, which likely contributed to her business acumen.1
Career Transition:: While Chen began conceptualizing BUBLUV in 2019, she made the decision to leave her full-time job in April 2021 to focus on bringing her product to market.5
Entrepreneurial Journey
As an entrepreneur, Chen has faced various challenges in developing BUBLUV:
- Finding the right manufacturer for her unique product
- Navigating the complexities of shipping in glass bottles
- Managing a demanding day-to-day schedule as a startup founder4
Recent Developments
Chen continues to expand BUBLUV's reach. In May 2024, she announced that BUBLUV Bubble Tea became available in cafeterias at JPMorgan Chase & Co., marking a significant milestone for the brand.3
Personal Brand
Diana Ark Chen is active on social media platforms:
- Her LinkedIn username is dianaark, where she shares professional updates and achievements.1
- On Twitter (X), she describes herself as passionate about making healthy and delicious Asian-inspired food and drink.6
Through BUBLUV, Chen demonstrates her commitment to creating innovative, health-conscious products inspired by Asian cuisine, while leveraging her background in brand marketing and business management.