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Devin Sung
Digital Marketing Executive | Personalization | MarTech & Adtech | Travel, Retail, FinServ
Devin Sung is a senior executive at Macy's, currently serving as the Vice President of Customer Journey - Personalization.3 He has held this position since July 2022, indicating his recent advancement within the company's leadership structure.
Professional Background
Devin Sung is known for his expertise in marketing and digital personalization. His career is characterized by:
- Analytical Ability: He possesses a rare combination of analytical skills, business acumen, and visionary thinking.1
- Leadership: Sung has led several innovative projects in the personal lines sector.1
- Diverse Experience: He has a broad range of experiences across multiple organizations, which has contributed to his comprehensive understanding of marketing and digital strategies.
Role at Macy's
As the Vice President of Customer Journey - Personalization, Devin Sung is likely responsible for:
- Overseeing strategies to enhance customer experiences
- Implementing personalization techniques across Macy's digital platforms
- Analyzing customer data to drive targeted marketing efforts
- Leading initiatives to improve customer engagement and loyalty
Professional Network
While specific details about Devin Sung's professional network are limited in the provided search results, it's worth noting that he has a presence on professional networking platforms:
- His LinkedIn profile can be found under the username "devin-sung-559622"
- He is one of several professionals named Devin Sung on LinkedIn2
Devin Sung's role at Macy's and his expertise in customer journey and personalization suggest that he plays a crucial part in shaping the company's customer-centric strategies in the competitive retail landscape.