Karen Desai

Karen Desai is an accomplished marketing and strategy professional with a strong track record of over 9 years in media, technology, and omni-channel strategy.

She is dedicated to creating meaningful connections between brands, businesses, and consumers through innovative customer experiences.

Karen has a proven ability to thrive in entrepreneurial settings, exhibit collaborative leadership, and operate effectively in fast-paced environments.

She holds an MBA with a focus on Marketing and Entrepreneurship from Northwestern University's Kellogg School of Management, complemented by a BA in Politics and History with a Minor in Media, Culture, & Communication from New York University.

Karen has held key roles in prestigious organizations such as Starbucks, Nike, Pinterest, and Nielsen, where she has contributed to loyalty marketing, digital customer experiences, product marketing, media planning, and programmatic marketing.

Her experience encompasses leadership positions like Manager, Loyalty Marketing - Engagement & Retention at Starbucks and Co-Founder & CEO of LUKH, demonstrating her multifaceted skill set and diverse expertise.

Karen Desai's career journey showcases her proficiency in creating and implementing strategies that drive customer engagement, enhance brand loyalty, and optimize digital experiences across various platforms.

Her educational background, coupled with a rich professional experience, positions her as a sought-after expert in marketing, strategy, and fostering meaningful consumer relationships.