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Deborah Worrell

Marketing strategy for Spatial Computing, XR and emerging technology companies. Immersive media solutions for brands and the enterprise. Have questions about the Metaverse? We have answers.

Deborah Worrell is a seasoned professional in the field of virtual and augmented reality marketing, currently serving as the Partner and Chief Strategy Officer at Virtual Reality Marketing.1

Professional Background

Worrell brings extensive experience in business development, technology consulting, and marketing strategy. Her career includes notable positions at major corporations like Google and Microsoft, as well as roles at innovative immersive technology startups such as EscapeVR, Observe Media, and Blippar.1

Expertise and Focus

Deborah specializes in:

XR (Extended Reality) marketing solutions for small and medium-sized companies
Digital transformation strategies
Industrial and B2B applications of immersive technologies
Marketing, advertising, and content creation in the XR space

She is known for providing strategic direction for a wide variety of products and services in the immersive technology sector.1

Industry Involvement

Worrell is an active member of the VR/AR community:

She co-chairs the Marketing and Advertising Committee of the VR/AR Association2
Serves on the board of the Los Angeles Chapter of the VR/AR Association2
Frequently speaks and writes on topics related to XR in marketing, entertainment, and enterprise applications2

Education

Deborah Worrell is a graduate of the University of Michigan, where she earned a Bachelor of Arts degree.

Through her role at Virtual Reality Marketing, Worrell continues to be at the forefront of immersive technology adoption, helping businesses navigate the evolving landscape of XR and metaverse applications.3