David Ratajczak

David Ratajczak is the Managing Director and Senior Partner at Boston Consulting Group (BCG), where he leads BCG's marketing and digital growth practices globally.1 He works with firms across various industries.1

Experience and Roles::

• Boston Consulting Group (BCG): Ratajczak joined BCG in 2007 in the Atlanta office.1
  • Managing Director and Senior Partner: He has held this position since June 2021.1
  • Managing Director and Partner: From November 2015 to June 2021, he co-founded BCG's Digital Marketing Accelerator, which helps advertisers improve the efficiency and effectiveness of their digital marketing spend. During this time, he also led the Marketing Practice in North America.1
  • Other roles at BCG included Principal, Project Leader, and Consultant.1
• Hydrian: Ratajczak co-founded Hydrian, a startup focused on inventory optimization using AI/ML techniques for e-commerce companies and distributors, from January 2014 to November 2015. Currently, he heads its advisory board.12
• OMT Energy LLC: He co-founded this company in 2006-2007, defining the strategic vision and business model around an emerging biofuel technology.1
• Centrata, Inc.: Ratajczak was the CTO and Co-Founder from 2000 to 2003. He developed the technology and business plan.1
• Yahoo! Search Marketing: He was an Assistant to the Chief Scientist from 2004 to 2005, where he revised the dynamic pricing process for the paid search marketing platform.1

Education::

• INSEAD: MBA1
• University of California, Berkeley: M.S., Computer Science (2002-2005)1
• Massachusetts Institute of Technology (MIT): B.S., Mathematics, Computer Science (1996-2000)1

Ratajczak also had a brief stint as an actor for Paramount Pictures in 1992, playing "Stevie" in Pet Sematary II.1