David Michaeli

David Michaeli is currently the Head of New Markets at Yotpo, an eCommerce marketing platform known for helping brands accelerate their direct-to-consumer growth. In this role, he focuses on market development and strategic initiatives, particularly in the rapidly expanding JAPAC (Japan, Asia-Pacific) region. Michaeli has emphasized the importance of building customer relationships and loyalty, which has been crucial for Australian retailers during a period of significant growth in eCommerce following the COVID-19 pandemic.123

Before joining Yotpo, Michaeli held various positions that contributed to his expertise in international markets and strategic alliances. His previous experience includes roles at Finaloop and Tolstoy, as well as being an advisor at PrettyDamnQuick. He also earned an Executive MBA from Tel Aviv University between 2015 and 2017.45

Michaeli's insights into the eCommerce landscape reflect a keen understanding of how businesses can adapt to changing consumer behaviors, particularly in the context of increased online shopping during recent years.12