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    David Crawford

    Group CTO at Naked Wines

    David Crawford is a seasoned leader with a passion for building, optimizing, scaling, and inspiring top-tier Product Engineering teams. He excels at translating technology into business solutions, driving value for the P&L through efficient delivery, and advocating for Inclusion and Diversity. With over 500 teams under his leadership, David has a proven track record in leadership, technology organization design, aligning technology implementations with business strategies, and change management in challenging environments. His expertise spans operating model transformation, strategic program delivery, Agile strategies, digital service transformation, and software engineering culture creation.