Darren Bishop

Darren Bishop is a seasoned market researcher and strategic consultant with a background in custom proprietary primary research. He specializes in both quantitative and qualitative methodologies, offering expertise in various areas such as ad testing, brand planning, communications, ethnography, website testing, demographic profiling, segmentation, media analysis, and customer satisfaction studies. Darren excels in interpreting research data to derive actionable insights that drive client business objectives. With a strong educational foundation including an MBA in Sport Management and a BBA in Marketing, Darren has a wealth of experience working at Heart+Mind Strategies in various roles, from Research Assistant to Sr. Vice President of the Travel + Tourism Practice. Throughout his career, Darren has honed his skills in data analysis and developing strategies that have a tangible impact on advertising campaigns and overall business success.