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Summarize Daniel Williams’s background before I meet with them
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Daniel Williams

Owner WIT Fitness Ltd
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Daniel Williams is a versatile professional with a wealth of experience in sales, account management, and entrepreneurship, particularly within the sports brand and retail sector. With a background in founding and successfully selling two businesses, he has proven his acumen in startups. He serves as the Founder and Co-Founder of WIT Fitness Ltd, a pioneering sports retail venture in Central London. Daniel's journey began at Cleaners Inc Ltd, a company he founded and later sold, where he held a director position. Transitioning to the technology startup scene, he took on a director role at Zappd Ltd while also diving into sports and account management at Inov-8. His expertise spans B2B sales, HR, management, marketing, customer retention, and brand promotion with a distinct focus on sports and fitness, particularly running footwear and apparel. Furthermore, Daniel is a dedicated athlete with a competitive background in various sports and recently obtained his Crossfit Level 1 Trainer certification, signaling his interest in coaching opportunities.

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