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Daniel Stockinger
Director, Social Media Analytics at The Coca-Cola Company
Daniel Stockinger is a seasoned professional in the field of data analytics and digital marketing, currently working at The Coca-Cola Company in Atlanta, Georgia. His career has been marked by a steady progression in roles focused on analytics, research, and digital marketing strategies.1
Career at The Coca-Cola Company
Daniel's journey at The Coca-Cola Company has been one of continuous growth:
- Senior Director, Digital PACS Analytics (February 2024 - Present)
- Director, Social Media Analytics (February 2021 - February 2024)
- Senior Manager, Listening & Analytics (June 2018 - February 2021)1
Previous Experience
Before joining Coca-Cola, Daniel held several notable positions:
- Senior Manager, Measurement & Insights at Edelman (April 2017 - June 2018)
- Senior Manager, Marketing Sciences and Senior Digital Analyst at POSSIBLE (January 2015 - April 2017)
- Various roles at comScore, Inc., including Research Manager and Senior Research Analyst (September 2010 - January 2015)1
Education and Skills
Daniel holds a Bachelor's degree in Marketing from Western Washington University, which he obtained between 2003 and 2008.1 He has also acquired several certifications that demonstrate his commitment to continuous learning and professional development:
- Advanced Skills in Social Data Analysis (The Social Intelligence Lab)
- Unmetric Certified Analyst
- Data Analytics for Business Professionals
- Data Visualization: Storytelling1
Throughout his career, Daniel has developed expertise in gathering, synthesizing, and analyzing data, particularly in the context of IT departments and social media analytics.1 His progression from research roles to senior positions in analytics showcases his ability to leverage data for strategic business insights, especially in the digital and social media domains.