Daniel Schachne

Daniel Schachne is a senior executive at Nike, currently serving as the General Manager (GM) of Jordan Sport, North America.3 His career has been marked by significant achievements in the sports business industry, particularly in strategic planning, marketing, and brand management.

Education and Early Career

Schachne's educational background includes:

• Bachelor of Arts in Sport Management from the University of Michigan, Ann Arbor (2006-2009)1
• Master of Business Administration (MBA) from Harvard Business School (2015-2017)2

During his time at the University of Michigan, Schachne demonstrated leadership skills by serving as the President of the University of Michigan Sport Business Association. He also gained valuable experience through various sports-related internships, which helped him build a strong foundation for his future career.1

Professional Experience

After graduating from the University of Michigan, Schachne began his professional journey with the National Basketball Association (NBA).1 At the NBA, he worked as a Senior Account Executive and Specialist in Marketing Solutions, gaining crucial experience in the sports industry.

Career at Nike

Schachne's career at Nike has been marked by progressive leadership roles:

1. Director of Strategy for Nike Basketball
2. Director of Strategy for Jordan Brand
3. Senior Director - Head of Strategy, Jordan Brand
4. Current role: General Manager of Jordan Sport, North America3

In these positions, Schachne has been responsible for leading global market research efforts, developing strategic initiatives, and enhancing brand performance.

Professional Attributes

Colleagues and industry professionals recognize Schachne for his:

• Expertise in strategic planning and marketing
• Strong background in sports management
• Leadership capabilities
• Passion for the sports industry

Schachne's career trajectory demonstrates his ability to leverage his passion for sports into a successful professional career, embodying his belief that "It's a rare and great thing when work doesn't feel like work".1