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Dana LaMendola
Head of Marketing Intelligence - Delivery at Uber
Dana LaMendola is the Head of Research & Insights - Delivery at Uber, based in San Francisco, California. She has a strong background in research and consumer insights, having previously worked as a Senior Marketing Research and Insights Manager at Uber and as a Consumer Insights & Strategy Manager at The North Face. LaMendola is passionate about understanding consumer behavior and what drives people's decisions.23
In her current role at Uber, she has been involved in significant marketing campaigns, including the company's Super Bowl advertisements, where she contributed as the research and insights lead.14
Highlights
Feb 10 · campaignbriefasia.com
With a little help from Diddy, Uber tells the world about Uber One in ...
Feb 7 · adweek.com
Uber's Super Bowl Ad Asks Diddy and Guests to Create a Hit - Adweek
Feb 7 · adage.com
Uber One and 'Diddy' remix famous songs for Super Bowl ad | Ad Age
Jan 31 · adweek.com
Uber's Super Bowl Teaser Asks Diddy to Create Another Hit - Adweek