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Luana de Mattos
CX & Innovation @ Publicis Sapient | Behavioural Scientist
Luana de Mattos is an Associate Consultant at Publicis Sapient, specializing in customer experience (CX) and innovation. Based in Paris, she has a strong background in behavioral science and cognitive science, having previously worked as a Behavioral Science Consultant at BVA and as an Engagement Analyst at Alice.
Professional Experience
- Publicis Sapient (March 2023 - Present)
- Role: CX & Innovation Consultant
- BVA (September 2022 - February 2023)
- Role: Behavioral Science Consultant
- Alice (March 2022 - June 2022)
- Role: Engagement Analyst
Education
Luana studied at HEC Paris, where she also co-founded the student association NetPositive, aimed at promoting sustainability and responsible business practices among students.
Leadership Roles
- President, Brown Club of France (April 2023 - Present)
- Co-Founder & Head of Research, NetPositive (September 2021 - June 2022)
Luana's diverse experiences reflect her commitment to integrating behavioral insights into business strategies, enhancing customer engagement, and promoting social responsibility in professional environments.