Dan Heron

Dan Heron is a seasoned professional with over 10 years of experience weaving between sales and marketing roles in the technology and higher education sectors.

His expertise lies in demand generation, field marketing, account-based marketing (ABM), campaign management, and community engagement.

On the sales side, he excels in contact management using CRM tools like Salesforce and Hubspot, sales meeting processes, social selling on platforms like LinkedIn, account management, and business development (BDR/SDR).

In the realm of technology, Dan is well-versed in marketing technology (MarTech), marketing automation tools like Marketo, event technology, and virtual events and webinars.

His people skills shine through in areas such as project management, sales and marketing alignment, facilitation, presenting, international business experience with a focus on the USA and LATAM regions, and fluency in Spanish and Portuguese.

Dan's educational background includes a Master's degree from The University of New Mexico, a B.A. from The University of Texas at Austin, and an Associate of Arts (AA) from Tarrant County College.

He has held various positions in different organizations such as Senior Field Marketing Manager at Confluent, Demand Generation and Field Marketing roles at Circa, Senior Marketing Manager at CNM Ingenuity, Business Development Manager at CNM Ingenuity, LATAM Account Manager at BrandMuscle, Marketing Technology Manager at Natural Epicurean Academy of Culinary Arts, Sales and Marketing Manager at Tech Ranch Austin, Marketing Manager at the Center for Open Educational Resources and Language Learning, Study Abroad Advisor at the University of Texas at Austin, and Sales Representative at Wal-Mart.

Outside of work, Dan enjoys spending time with his multicultural family and playing futbol soccer.