Dan Foy is a FMCG professional with an impressive background in sales, category management, and e-commerce solutions. He studied Retail Marketing at the University of Brighton, where he honed his skills for shaping the retail experience of tomorrow. Dan is a strategic and creative thinker who brings passion and clarity to all his projects. He has worked at several high-profile organizations, such as e.fundamentals, Fresh Marketing, Dairy Crest, Broadplace Advertising Ltd, and Red Bull, where he gained extensive experience in customer success management, grocery and insight management, digital marketing, business development, and field sales. Dan's expertise lies in developing strong partnerships to support and develop suppliers' and retailers' approach to e/m-commerce. He uses his category and shopper mindset to build successful projects online.