Dan Balmer

Dan Balmer is a highly experienced automotive industry executive currently serving as the President & CEO of Lotus Cars for the Asia Pacific, Middle East, and Africa regions at Group Lotus.13 With a diverse background in the automotive sector, Balmer has held various leadership positions throughout his career.

Professional Experience

In his current role, Balmer is responsible for overseeing Lotus Cars' operations and growth strategies in the Asia Pacific, Middle East, and African markets. He plays a crucial part in expanding the brand's presence and sales in these regions.24

Areas of Expertise

Balmer's professional profile highlights his extensive experience in several key areas:

• Automotive OEM: He has a strong background in original equipment manufacturing.
• Commercial Leadership: His roles have included Commercial Director and Managing Director positions.
• Sales and Marketing: Balmer is involved in growing sales and managing regional operations.2
• Consulting: He has experience as a consultant in the automotive industry.

Recent Activities

Dan Balmer has been actively involved in various Lotus Cars initiatives:

• Participating in industry events such as the Tokyo Auto Salon to represent Lotus Cars.4
• Overseeing recruitment for key positions in the region, including a Regional Sales Manager role based in Tokyo.2
• Engaging with customers, dealer partners, and industry professionals through social media platforms like LinkedIn.3

Dan Balmer's role at Lotus Cars demonstrates his significant influence in shaping the company's strategy and growth in the Asia Pacific, Middle East, and African markets, leveraging his extensive automotive industry experience.