Daisy Jiang

Daisy Jiang is the Co-Founder and CEO of Bookairfreight, a company that specializes in simplifying international air freight for e-commerce businesses. Her career began in professional services, where she worked as a senior marketing consultant at an international law firm. This experience sparked her interest in the startup world, leading her to a logistics startup in Hong Kong focused on warehousing solutions for small businesses.

Recognizing the challenges faced by businesses in obtaining air freight quotes, Daisy launched Bookairfreight to improve customer service and transparency in the logistics sector. Under her leadership, the company has achieved significant growth, ranking among the top 500 fastest-growing SaaS companies in 2021, with a revenue increase from $1.8 million to $3 million.12

Daisy is originally from mainland China and has lived in Hong Kong for over seven years. She emphasizes the importance of focusing on customer value and experience in her business philosophy. Her leadership at Bookairfreight is characterized by a commitment to leveraging technology to enhance the logistics experience for customers.134