Daeya Malboeuf is a seasoned marketing and communications professional specializing in digital media, consumer behavior, content marketing, brand awareness, and omni-channel marketing campaigns. With a background in higher education and international studies, Malboeuf has held various leadership roles in communications and marketing at Syracuse University, including currently serving as the Director of Communications at the College of Arts and Sciences. She has also worked for creative agencies and corporate settings, managing brands and creating profitable marketing themes, campaigns, and plans. Malboeuf holds a Master's degree in Communications & Rhetoric from Syracuse University, as well as a Professional Certificate in Web Analytics for Higher Ed from Higher Ed Experts.