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Crystal Harrell
Senior Director Global Equality &Inclusion Communications at Procter & Gamble
Professional Background
Crystal Harrell is an accomplished Communications Manager with extensive experience in the consumer goods industry, particularly within the renowned Procter & Gamble. With a career devoted to leveraging her skills in marketing strategy and multicultural insights, Crystal has successfully led cross-functional teams in delivering impactful communication initiatives. Notably, she was part of a campaign that garnered the prestigious 2018 Cannes Grand Prix Lion and received an Emmy nomination, underscoring her excellence in the field of media and communication.
With a profound understanding of fast-moving consumer goods (FMCG), Crystal has consistently demonstrated her capacity to bridge diverse audiences through strategic messaging and innovative marketing approaches. Her dedication to elevating corporate communications while promoting diversity and inclusion has made her a key leader in her field.
Education and Achievements
Crystal's educational foundation is both solid and impressive. She holds a doctorate in Analytical Chemistry from Louisiana State University, where she honed her analytical skills and scientific knowledge. Prior to her PhD, she earned both a Master’s Degree and a Master’s degree in Bioorganic Chemistry and Chemistry, respectively, from Emory University. Her academic journey began with a Bachelor’s Degree in Chemistry from Howard University. This extensive educational background not only sets her apart in the realm of communications but also equips her with a scientific perspective that enhances her strategic approach to consumer goods marketing.
The combination of Crystal's educational achievements and professional experiences has not only earned her recognition within Procter & Gamble but also established her as an influential figure in the broader communications landscape. She is adept at translating complex scientific concepts into approachable, consumer-friendly messages—a skill that has proven invaluable in her marketing roles.
Notable Achievements
Her tenure at Procter & Gamble has been marked by significant roles that highlight her expertise and leadership abilities. As the Senior Director of Corporate Communications, Crystal is responsible for crafting and executing communication strategies that align with the company’s values and objectives. Furthermore, her role as the Associate Director of Global Diversity & Inclusion Communications emphasizes her commitment to fostering an inclusive corporate culture. Thanks to her efforts, Procter & Gamble has made strides in promoting diversity both within the company and in its outreach to consumers.
In previous positions, Crystal has also served as an External Relations Manager, where she drove the company’s engagement with external stakeholders and media. Her efforts to enhance Procter & Gamble’s reputation and reach have resulted in stronger connections with diverse markets and communities. Through her initiatives, she has not only contributed to the company’s success but also played a significant role in shaping industry practices for inclusive communications.
Crystal Harrell's combination of scientific knowledge, communication expertise, and a passion for consumer engagement positions her as a thought leader in the communications realm. Her strategic mindset and commitment to diversity serve as benchmarks for aspiring professionals in the field, making her a valuable asset to any organization she represents.