Craig Crook

Craig Crook is a seasoned ecommerce consultant who has helped hundreds of companies improve their margins, traffic, and conversions. With a career spanning from process improvement to innovation, business development, branding, and marketing, Craig has worked with big names like GE, UPS, and Nestlé, to name a few. His impressive track record includes millions in monetary wins for his clients, such as tens of millions for UPS and $3.4 million for Akzo Nobel.

Craig's strengths as an entrepreneur include disruption, relationship building, knowledge, and determination, which he has honed through his education in art and business at Taylor University. As VP, Strategy Focused at INTO Digital Marketing, he leads partnerships and products for ecommerce, where he can apply his skills to drive growth and prioritize high-growth opportunities.

Craig's interests extend beyond his professional expertise, as he was previously the host of Capital Improvements podcast and an investor and advisor at Rethink Company, which he also founded. He is known for his good-natured and tenacious personality, which helps him poke into the unknown to find the next best growth opportunity.