Colleen Johnson

Colleen Johnson is the Vice President of Marketing at BlendJet®, a company known for producing portable blenders.1 She is an experienced digital marketer with a proven track record of driving revenue growth through innovative strategies.

Professional Background

Colleen has over seven years of experience in marketing, specializing in brand development and community engagement. Her career highlights include:

• VP of Marketing at BlendJet®: In this role, she oversees social media channels, email strategy, co-promotions, ambassador programs, and events.1
• Previous positions at BlendJet®: Director of Brand Marketing and Brand Manager.
• Warner Bros. Digital Labs: Worked as Content Marketing and Social Media Marketing Manager.

Achievements

• Grown online communities of more than 5 million fans through engaging brand experiences.
• Spearheaded innovative ways to rapidly grow an engaged organic community of BlendJet fans on Instagram, surpassing other blender brands.1
• Implemented successful SMS marketing strategies, contributing to significant revenue growth for BlendJet.2

Education

• Master of Science in Sociology from Brigham Young University.3
• Bachelor of Science in Social Science Education from Brigham Young University.3

Skills and Expertise

Colleen is known for her:

• Extensive knowledge of marketing best practices and ROI maximization.
• Use of qualitative and quantitative research and analytics.
• Focus on community engagement and creating effective brand experiences.

Her LinkedIn profile can be found under the username colleen-rebecca-johnson.4