Colin Nagy

Global Brand Marketer - Columnist

Colin Nagy is a prominent figure in global brand strategy, currently serving as the Director of Global Brand Strategy and Management at Instagram since January 2021. In this role, he is responsible for shaping and activating the brand strategy for one of the world's most recognized social media platforms. His work involves collaboration with various teams, including insights, product marketing, design, and creative units globally.1 2

Professional Background

Before joining Instagram, Colin held significant positions in several high-profile agencies:

FRED & FARID (September 2016 - December 2020): As Partner and Head of Strategy, he played a crucial role in expanding the agency's presence and winning major clients like Spotify and Marriott. He was instrumental in launching their New York and Los Angeles offices and served on the global management committee.1 3
Attention Global (May 2008 - August 2010): He was the Managing Director at this consultancy, where he oversaw media, entertainment, and travel practices, significantly increasing revenue during his tenure.1
Source Communications (April 2006 - May 2008): Colin worked as a Director at this boutique NYC public affairs consultancy, focusing on strategy and media relations.1

Education

Colin Nagy graduated from New York University, which laid the foundation for his career in marketing and strategy.1

Other Endeavors

In addition to his corporate roles, Colin is a travel columnist for Skift and co-pilot of the platform Why is This Interesting?, where he shares insights on luxury, hospitality, and innovation.2 3 4

Overall, Colin Nagy's extensive experience in brand strategy and marketing positions him as a key player in shaping the future of Instagram's brand identity.