Cody Hays

Cody Hays is a digital marketing professional and educator with extensive experience in nonprofit marketing and social media strategy. He is currently a Graduate Research Fellow at Arizona State University's Walter Cronkite School of Journalism and Mass Communication.4

Professional Experience

Hays has a diverse background in marketing and education:

CEO & Founder:: He founded Marketing Mission in April 2020, a digital marketing firm focused on helping nonprofit organizations advance progressive social change through marketing tools and resources.1

Educator:: Hays served as a Graduate Instructor at the University of Florida from January 2019 to December 2021, teaching Social Media Advertising for Conversions. He received high praise from students and created a curriculum that is now used by other university instructors.1

Digital Strategist:: Prior to his current role, he worked as a Senior Digital Strategist at TEAMTRI from July 2018 to April 2020, where he drove results for over 30 clients through various digital marketing strategies.1

Education

Hays has a strong educational background in marketing and communication:

• Master of Arts in Mass Communication with an emphasis on Digital Strategy from the University of Florida (2017-2018)1
• Bachelor of Science in Career and Technical Education: Business + Marketing from Northern Arizona University (2014-2017)1
• Certificate in Web Development from the University of Arizona (2020)1

Skills and Expertise

Cody Hays is known for:

• Maximizing nonprofits' marketing efforts and streamlining their time2
• Digital storytelling and strategy aimed at driving engagement
• Social media marketing and advertising
• Content marketing and copywriting
• Brand management and inbound strategy

With nearly 7 years of experience in marketing as of 20223, Hays has established himself as a nonprofit marketing expert, helping organizations build online relationships with donors over his 8-year career.4