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Claire Lack
Digital Marketing Manager at Kallidus
Claire Lack started her professional journey in the Hospitality industry after completing her A levels and GCSEs in Economics and Theatre Studies at Balcarras School and 6th Form.
Her interest in social media writing and promotional work led her to transition towards marketing, where she pursued a Bachelor of Arts (B.A.) in Marketing and Advertising Management at Leeds Metropolitan University.
During her academic tenure, Claire actively contributed to the Marketing Society as a founding member and the secretary, while also serving as the Student Brand Manager for Spotify, fostering strategic networking and profile building within the music industry.
She dedicated her time at Carat and iProspect towards mastering the creative use of data in developing digital marketing strategies, skills she then leveraged at ProCook to enhance her proficiency in PPC advertising.
Currently, Claire showcases her expertise as the Digital Marketing Manager at Kallidus, bringing a wealth of experience from her prior roles as the Senior Digital Acquisition Manager and Digital Marketing Manager at Journey, as well as her tenure in PPC roles.
Claire's professional journey exemplifies her commitment to marketing, digital strategy, data analytics, and brand management, all rooted in her educational background and various industry experiences.