Claire Diffin

Claire Diffin is a skilled Web Optimization consultant with a focus on aiding clients in their online marketing strategies, boasting expertise in working with both B2C and B2B entities.

Her specialties encompass a wide array of areas including web optimization, A/B testing, multivariate testing, behavioral targeting, customer journeys, reporting & analysis, web analytics, online marketing, channel marketing, content management, and customer relationships.

She completed her Professional Diploma in Marketing at CIM - The Chartered Institute of Marketing and also holds a Fine Art Degree from the University of Reading.

Claire has held various key roles in her career, including Managing Consultant & Head of Onboarding, Consulting UK at Adobe, Optmisation Manager - Senior Business Consultant at Adobe, Consulting Team Lead at Adobe, Consultant for Adobe Digital at Adobe, Web Marketing Specialist at NAVTEQ, and Marketing Coordinator at Food Industry Technical Ltd.