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Ciara Dilley
Global Vice President Global Brands Lays & Quaker
Ciara Dilley is an inspiring and strategic marketing leader known for driving results and advocating the role of Purpose in business growth.
With a background in some of the world's top brands, Ciara excels in strategic transformation and growth through powerful storytelling and embedding Purpose at the core of brands.
As an innovation expert, Ciara has delivered significant growth by implementing innovative strategies on core brands and developing new-to-world brands.
Ciara is a strategic specialist who emphasizes the importance of clear strategies in achieving incremental growth, having led various brand portfolios through development and execution of top-tier marketing activities.
Highly entrepreneurial, Ciara is passionate about Responsive working and cultivating agile and open work environments to unleash team potential.
A passionate team leader, Ciara believes in inspiring and empowering teams, providing support and mentorship for growth.
As a champion of Sustainability, Ciara led the pilot of Compostable packaging on snacks and continues to explore progressive ways to integrate Sustainability into brands.
With a focus on Diversity, Ciara actively promotes Female Diversity within and outside the workplace through various initiatives.
Ciara's specialties include Brand Strategy Development, Purpose-Driven Marketing, Sustainability, Innovation Strategy, Advertising, Digital Marketing, Relationship Marketing, and New Product Development.
Educationally, Ciara studied Law and German at The Julius Maximilians University of Würzburg and Trinity College Dublin.
Ciara has held notable positions at PepsiCo, Kellogg Company, Premier Foods, Campbell Soup Company, and Diageo, showcasing a diverse and extensive career in the marketing and innovation sector.