Cian Weeresinghe

Cian Weeresinghe is the Chief Marketing Officer (CMO) at Wise Ltd., a prominent global fintech company known for its international money transfer services. He has held this position since March 2021, where he is responsible for leading the marketing team and driving the company's growth strategy.15

Career Background:: Before joining Wise, Weeresinghe served as the Chief Customer Officer at Secret Escapes from 2018 to 2021, where he focused on enhancing customer experience and engagement in the travel sector.13 His career also includes significant roles at TotallyMoney as Marketing Director and at eBay, where he managed their affiliate marketing program. Additionally, he has held various positions in marketing and analytics across different companies, including Lloyds Banking Group and The Guardian.45

Education:: Weeresinghe graduated with a Bachelor of Arts in Economics and Management Studies from the University of Cambridge in 2000.35

Professional Skills:: With over 20 years of experience in marketing, Weeresinghe has developed a strong expertise in digital marketing, growth strategies, and performance analytics. He is known for his analytical approach to marketing and his ability to build effective teams that drive results.26

Personal Insights:: In interviews, Weeresinghe emphasizes the importance of relationships and networking throughout his career. He believes that maintaining connections has significantly contributed to his professional success.2

Overall, Cian Weeresinghe's extensive background in both technology and financial services positions him as a key leader in Wise's efforts to innovate and expand its market presence.