Chuck Anderson-Weir

Chuck Anderson-Weir is the Senior Director of Marketing Measurement at Ovative Group. He is recognized as an innovative and experienced leader in marketing measurement, focusing on enhancing brand value through effective marketing strategies. His expertise lies in connecting best-in-class marketing measurement practices with actionable insights for brands.

On LinkedIn, he shares insights about his experiences and thoughts on marketing measurement, including discussions on unified marketing measurement and customer-centric strategies. He has also participated in podcasts, where he discusses various aspects of marketing measurement and strategy.123