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Christopher Long
B2B Marketing | Global Growth | GTM
Christopher Long is the Senior Director of Product Marketing at Upwork, a position he has held since February 2023. He is based in Austin, Texas, and has a robust background in B2B marketing, with a focus on driving growth and strategic initiatives across various companies.
Professional Background
- Upwork: As Senior Director of Product Marketing, Long leads marketing strategies that enhance Upwork's product offerings and market presence.
- DoorDash: Prior to Upwork, he served as the Senior Director of B2B Product Marketing for about ten months.
- Meta (formerly Facebook): He was the Global Small Business Marketing Lead, where he focused on marketing solutions for small businesses across the Facebook ecosystem.
- WP Engine: Long also held the position of Director of SMB Marketing, contributing to strategies that supported small and medium-sized businesses.
Education and Certifications
Christopher Long graduated from Washington University in St. Louis. He holds several certifications from Meta, including Media Buying Professional and Digital Marketing Associate.
Achievements
He has received recognition for his contributions to marketing and collaboration, including being named a most valuable cross-functional partner by Upwork's Enterprise Leadership Team in 2024.
Long's extensive experience in marketing analytics, growth strategies, and digital marketing positions him as a key player in the tech industry, particularly in roles that bridge technology and small business needs.