Christopher Cheung

Chief eCommerce Officer at PetCulture
Summary
Christopher Cheung is a digital and data enthusiast with a passion for leveraging cutting-edge technology to deliver exceptional customer value.
With 8 years of experience at Woolworths, Christopher has honed his skills in category management, loyalty programs, digital strategies, data management, and product development.
He played a key role as a founding member of the startup PetCulture, where he led the creation of supply chain processes, product strategies, and business operations, successfully launching the company amid the challenges of the Covid-19 pandemic.
Christopher's philosophy revolves around continuous learning, effective leadership, and kindness in all endeavors.
His educational background includes a Master of Actuarial Studies in Actuarial Science from The Australian National University and a Bachelor of Commerce in Actuarial Science from the University of Melbourne.
Christopher Cheung has held prominent roles such as Chief eCommerce Officer, Head of supply chain & product, and Head of New Business Enablement at PetCulture, showcasing his expertise in various domains.
Prior to his involvement with PetCulture, Christopher made significant contributions to Woolworths in roles like Senior Manager, Client & media services, Rewards Media Manager, Senior Category Planning Analyst, and Customer Planning Analyst.