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Christophe Alves
CEO, no-code marketing cloud : From data to Loyalty [points, rewards & NFT]
Christophe ALVES is a seasoned professional with a wealth of experience in sales and marketing services, as well as a strong background in advising B2C and B2B brands globally. As the founding partner of S2M-group and the CEO of Scal-e, a prominent agile marketing cloud platform, he specializes in providing comprehensive solutions encompassing CDP, MA, loyalty, and distributed marketing. Christophe is passionate about encouraging innovation and invests in developing start-ups with pioneering solutions. His educational background includes an Executive Master's in Marketing and Sales from ICSV, as well as a degree in Information Technology from Ecole spéciale de Mécanique et d'Electricité. With a track record of leadership roles at reputable organizations like Moody's Analytics and a well-known global management & IT consulting firm, Christophe ALVES is a versatile professional driving business growth and success.